Angelica Montingelli, the creator and owner of the
  HAPPY BEAD company, has cultivated a passion for
  bead work for several years.
  In recognizing and coping with a noticeable lack of
  shops dedicated to the world of beads within her
  hometown of Milan, Angelica has sought out bead
  shops in numerous foreign countries, acquiring
  contacts and always discovering new finds in this field.

  The first HAPPY BEAD store, which was opened in
  December 2005, is located in Milan at number 7 of a
  street called Via Formentini, and was born out of the
  devotion and experience of its founder.
  HAPPY BEAD (The Bead Factory) is one of the first
  shops in Milan exclusively dedicated to the retail of all
  materials necessary for the manufacture of objects
  and jewellery with beads.
  The central position of the HAPPY BEAD shop, in the
  neighbourhood of Brera, renders it easily accessible.
  In our store, clients will find qualified and helpful
  employees ready to provide explanations on the
  methods necessary for the creation of necklaces,
  bracelets, rings, earrings etc.

  With over 1500 different types of beads
  available at the HAPPY BEAD store, each client
  will be able to freely exercise their creativity,
  with the constant reassurance of our focus on
  product quality and performance. The gems,
  fresh water pearls, glass beads from both India
  and the Czech Republic, bracelet charms, 925
  silver accessories and countless other products
  available for purchase in our store, will turn
  each client’s shopping experience into an
  occasion of constant discovery.